”someone like Me Can Be Successful”: Do College Students Need Same-gender Role Models?

Two studies examined the extent to which matching on gender determines the impact of career role models on the self. Because women face negative stereotypes regarding their competence in the workplace, they may derive particular benefit from the example of an outstanding woman who illustrates the possibility of overcoming gender barriers to achieve success. In contrast, men may not have the same need for same-gender role models. Study 1 assessed the impact of gender-matched and mismatched career role models on the self-perceptions of female and male participants. In Study 2, female and male participants were asked to describe a career role model who had inspired them in the past. In both studies, results indicated that female participants were more inspired by outstanding female than male role models; in contrast, gender did not determine the impact of role models on male participants.